Our story

A quiet Sheffield atelier for the Middle East's finest scents.

Founded to bring the depth, warmth and craftsmanship of authentic Arabian perfumery to the UK - direct from house distributors, curated by hand, and offered without markup theatre.
Why Freshity stands out

Why Freshity Stands Out

Unlike generic perfume shops, we specialize in authentic Arabian scents, offering both popular oud perfumes and rare, exclusive collections. Every fragrance is carefully tested and selected, ensuring you experience the true richness of Middle Eastern perfumery.

About us

Original Fragrances, Guaranteed.

Freshity is a UK perfume store specialising in authentic Arabian fragrances, oud perfumes, and luxury scents. We sell both online and from our physical shop located in Sheffield, United Kingdom.

Our store offers a wide range of popular perfume brands, including Ahmed Al Maghribi, Assaf, Afnan, French Avenue, Fragrance World, Gulf Orchid, Lattafa, Le Bonheur, Le Falcone, Laverne, Maison Alhambra, Reef, Ibraq, Arabiyat Prestige, and Ard Al Zaafaran.

Customers can visit our Sheffield perfume shop or order online with fast delivery across the UK.

We are passionate about fragrances and aim to provide high-quality perfumes at affordable prices, backed by reliable service.

Why choose us

Why UK Customers Choose Freshity

When it comes to Arabic perfumes in the UK, based in Sheffield, we're more than just an online shop. Visit us at 130 Infirmary Rd to sample our collection in person, get expert guidance, and discover the rich aromas of authentic Arabic perfumes before you buy. Every scent we offer is carefully curated for quality, authenticity, and luxury, so you can shop with confidence.

Explore the Collection

  • Secure Checkout

    Pay with PayPal, Klarna, or credit/debit cards.

  • Authentic Arabian Brands

    Lattafa, Afnan, Maison Alhambra, Ahmed Al Maghribi, Khadlaj.

  • Fast & Reliable Delivery

    Orders dispatched within 24 hours, enjoy your Arabic perfumes without delay.

  • Satisfaction Guaranteed

    Thousands trust us for long-lasting Arabic perfumes.
The masters

Discover Exquisite Scents From The World's Finest Houses.

Testimonials

Real Stories From RealCustomers.

  • ★★★★★

    Fantastic service, I ordered the new Lattafa Eclaire perfume, it arrived quickly and was very well packaged. Smells gorgeous from the get go, no need to macerate and I will definitely be ordering more from Freshity again. Thankyou too for the 10% 1st order discount and free shipping.

    Nicola Cooper

  • ★★★★★

    The trio arrived beautifully wrapped with three handwritten notes on the notes themselves. It's clear these people love what they do.

    Daniel H.

  • ★★★★★

    Rose Al-Fajr reminds me of home. Freshity really does feel like a bridge - between where I come from and where I live now.

    Aisha M.

  • ★★★★★

    Best Fragrance in the City! Owner very welcoming, feels like I have known the guys years but only met him a number of times over last couple months.

    Di Juiceman

  • ★★★★★

    If you want fantastic customer service you've found the right place! A massive shout out to Sam, she was so welcoming and thorough. I went in with an idea of what scent profile I liked, and came away with 4 stunning perfumes (yes 4!) which are unique and all to my taste.

    Janine Underwood

  • ★★★★★

    This is a fabulous perfume store with a great selection of scents. The service is excellent. I was served by a lady (sorry, I didn’t get your name) earlier today, who was so helpful, friendly and polite. She was very knowledgable. I would highly recommend this shop. 👍👍 …

    Michelle McNealis

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The promise

Why Shop At Freshity

Freshity is a UK-based perfume store specialising in authentic Arabian perfumes, oud fragrances, and luxury scents. We offer a wide range of long-lasting fragrances from popular brands, including Assaf, Afnan, Ahmed Al Maghribi, French Avenue, Gulf Orchid, Khadlaj, Laverne, Le Bonheur, Le Falcone, Fragrance World, Arabiyat Prestige, and Ard Al Zaafaran. We operate both online and from our physical shop in Sheffield, United Kingdom, allowing customers to shop in-store or order online with fast UK delivery. Our collection includes perfumes for men, women, and unisex, with scent styles ranging from fresh and sweet to deep oud, woody, amber, and oriental fragrances. Whether you are looking for everyday perfumes, luxury scents, or inspired fragrances, Freshity offers high-quality products at competitive prices. Visit our Sheffield perfume shop or order online anywhere in the UK.

Explore the Collection